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Sep 3, 2020

Our Space Animation

Society has become accustomed to having their own space, whether it is by being alone while driving to work or seeing work as an escape from their relationship pressures at home. What happens when “my space” becomes “our space”? Working from home has placed immense pressure on relationships around the world. Imago Africa helps couples work through tough times by facilitating therapy sessions.

Task

This project had two main tasks, firstly to tell the story of a couple infringing on one another’s personal space by showing typical situations that might trigger fights. Then addressing people’s reluctance to actively look for help, as seeing a therapist is still seen as a “grudge purchase”.

// Services

Explainer video

A longform animation style used to explain your company’s processes, products, services or software on various platforms to your target audience. This format allows you to go into the finer details and answer frequently asked questions. 

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